American Farm Bureau Convention

AFBF Convention

Herding Trust: Driving Consumer Engagement in Agriculture

Monday, January 27 at 10:00 a.m.

Cultivation Center, Trade Show Floor

Join the AFBF P&E Committee for a session on how to engage with consumers in your local communities and states. Hear stories from AFBF committee members about their own experiences hosting events involving individuals without any connection to or knowledge of agriculture. The P&E Committee will show you the framework for an impactful Ask a Farmer event. Lastly, join us for an updated Field to Fork experience!